As the internet becomes more commonplace and the concept of Online Marketing is ever expanding, many products and services are available online today through the use of online payment transactions, and as per the survey results, people have become more comfortable to shop online. We see that online sales growth outpaces offline by a wide margin. E-commerce sales skyrocket across the developing world as well, building an online presence is a low-risk way to test new markets or complement existing store footprints. According to the Forbes, eCommerce solutions are becoming essential for small to medium-sized businesses as online sales during the last few months grew at 50-60 % year over year, while retail merchant was down.